The intense publicity for “The Da Vinci Code” film is helping Paris regain its position as number one European city break choice for UK travellers.
Paris has historically been the most visited European city, but the introduction of new routes to cities such as Rome, Prague and Barcelona from airports all around the UK led to a drop in visitors to the French capital.
However, www.citybreaks-direct.co.uk (Citybreaks Dash Direct) have seen a steady rise in bookings for Paris since hype for the film gathered pace at the start of this year. It is thought that clues to “The Da Vinci Code” hidden in the architecture of Paris are inspiring large number of British holidaymakers to choose Paris.
Paul Reeve of Citybreaks-Direct says: “Paris has been the number one European citybreak choice for as long as I can remember, but over the last couple of years it has been overtaken by Prague, followed closely by Dublin, Rome & Barcelona.”
“We have been monitoring booking and the searches entered by visitors to our site and in the last few months searches for Paris have reached their highest levels for some time – this coincides with hype about the film release intensifying.”
